“In the past, most of the technology disruption was actually happening inside the tech sector itself —Microsoft would disrupt IBM and Google would disrupt Yahoo, or whatever— but what’s happened in the last 15 years, is that tech has begun disrupting other industries,” explained best-selling author Geoffrey Moore during a Memoori podcast last week. “The first place was probably traditional media when Facebook emerged with social media, then we saw it with streaming entertainment, online retail, and FinTech in banking, for example. Now we’re seeing it in hospitality, transportation, and buildings. So, I think that the urgency to react to tech and the pervasiveness of the tech are the two big trends I see in real estate, and other industries, today.” Geoffrey Moore is an organizational theorist, management consultant, and author, known for his best-selling books Crossing the Chasm & Zone to Win, which discuss the challenges faced by start-ups and established companies, respectively, in the digital age. In the smart […]