Smart Buildings

Funding Boom in a Maturing Occupancy Analytics Market

There is strong competition for both funding and projects as many startups and established players consolidate their position and vie for business in the occupancy analytics sector for commercial office space. With over 220 companies vying for business, the market for technology platforms that locate and map people and workspaces is crowded.  Three startups, Density, Locatee and Mapiq have taken the lead in attracting investment this year from venture capital firms and real estate stakeholders to support their growth ambitions. Density, the San Francisco startup founded in 2014, provides people counting sensors that can derive real-time intelligence on how employees utilize office space and address unauthorized building access. The company completed an additional $25 million funding round from existing investors in April 2021, bringing the total capital raised to over $100 million. Investors include Kleiner Perkins, 01 Advisors, Upfront Ventures, Founders Fund, Ludlow Ventures, Launch, Disruptive and LPC Ventures. Density’s clients, 70% of which are large enterprise companies, manage over 1 billion square foot […]

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