Smart Buildings

Artificial Intelligence has a Communication Problem

This article was written by Owen Kell, Senior IoT Research Associate at Memoori. AI has a communication problem. There I said it, and I think I’m in a credible position to say it now, having spent the last four months interviewing industry insiders, and pouring over company websites, white papers, and annual reports in preparation for our new report into AI’s applications in Smart Buildings. The way that the value propositions for AI are being communicated to prospective customers really aren’t doing the trick. It’s not only me that feels like this, numerous commentators and end users we’ve spoken to also feel the same, with Gartner in September 2019 reporting that even amongst CIOs, 42% of respondents “aren’t fully understanding AI benefits and use in the workplace”. For me, the key communication issues can be broken down into 3 key areas: The first and most frustrating issue from a research point of view is the […]

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