Traditionally, windows allow people to see out of buildings and allow light to come into buildings, both very important features and also very simple. Modern theories, however, have elevated the significance that views and natural light can have on building occupants, while modern technology has developed what a window is capable of doing. The result is an exciting new market within the building sector, one that is drawing great interest from investors. Last week, California-based smart window start-up, View, announced a $1.1 billion investment from the SoftBank Vision Fund, raising their total funding to $2 billion and elevating them well into the ranks of “unicorn” – a startup with over $1 billion in funding. Softbank’s eccentric CEO, Masayoshi Son, has a reputation for bold investments such as his $20 million stake in Ali Baba (now worth $140 billion), $7.7 billion investment in Uber, and more recently, $4.4 billion in co-working space startup WeWork. More than […]