Security

Are Western Manufacturers of Video Surveillance Cameras Ready for Commoditization?

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Our next annual report on the Physical Security Industry due to be published late in the 3rd Quarter of 2016 will show that western manufacturers of video surveillance cameras are not only rapidly losing market share in their home markets to the major Chinese manufacturers but also cannot penetrate China, which is the largest single market in the world. As a result few will be unable to establish sufficient volume to leverage the benefits of commoditization which is fast approaching. At this time western manufacturers have sophisticated software and know-how that they have built into their cameras. However much of this will over the next five years be built into the silicon chipsets which power IP Video and much of this specialization will be lost. “Siliconization” of surveillance cameras has been taking place over the last few years with the functionality of complex megapixel cameras becoming integrated onto chips. Chipset providers, such as Ambarella and […]

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